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She hired ad agency Droga5 — previously, Grey had handled CoverGirl's advertising for years — and got to work on finding out what people thought of makeup in a world where upstart brands.


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Maye became a Covergirl at 69 and, at 73, a Dior Beauty Ambassador - it only took 50 years! If you're surprised about Maye working as a model for five decades, you are not alone. She is too!. LITERARY AGENCY. Sally Harding Cooke McDermid [email protected]. SPEAKING AGENCY.


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Niki Taylor, (born March 5, 1975, Fort Lauderdale, Fla., U.S.), American fashion model best known as a face of the cosmetics company CoverGirl. She was the sister of model Krissy Taylor (1978-95). Taylor walked the runways for the world's top fashion houses, including Chanel and Givenchy, and was featured on more than 400 magazine covers.


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Throughout its many decades, the brand invested in cohesive messaging, recognizable slogans and cohesive packaging and campaigns, fostering a relationship with consumers based on trust -- an important feat, considering that 54 percent of consumers don't trust brands. That lack of confidence directly hinders sales and brand loyalty.


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NEW YORK, Sept. 27, 2017 /PRNewswire/ -- COVERGIRL today announced Maye Musk, legendary fashion and beauty model, as their latest addition to the lineup of fierce women leading the charge in.